We talk about it all the time. It is our responsibility to share information with our Guests so that they may make more well-informed decisions regarding how to best protect their investment! We aren’t well-prepared to do this if we don’t possess the necessary information, ourselves. For example, recently a good friend and neighbor called, […]
Initiative may be defined two ways, but the meaning we’ll focus on is the ability to assess and initiate things independently. Resourcefulness is another way to put it. Most Business Managers are quick-thinking, intelligent folks. Recently I had the privilege of working with a Business Manager who was not only quick-thinking, but resourceful as well. […]
I once had a Guest who contacted me with some strange feedback, the day after he had taken delivery. This particular gentleman, it would seem, was experiencing a sort of manic episode. He couldn’t get over the fact that, in his words, his new SUV practically drove itself! “I don’t have to use the brakes […]
According to Experian Automotive’s third–quarter “State of the Auto Finance Market” report: -the average new vehicle loan increased by $1137 over the previous year. -the average new vehicle payment only increased $12 over the previous year. -27.5% (an increase of 17.1%, year over year) of new vehicle financed purchases and 16.2% (an increase of 12%, […]
When I ask many Business Managers who their best mechanics are, the answer is often “I don’t know”. This is an incredibly valuable, untapped resource by those of us in the business office. Mechanics typically invest many tens of thousands of dollars in tools. Considerable money is spent on keeping these technicians up to date […]
Last month’s topic focused on the establishment of credibility and paying careful attention to detail. A business manager may process the early stages of a deal near perfectly: -Reviewing the deal jacket and its contents quickly after receiving the deal and realizing what, if any, of the required material is missing. -Conducting the customer profile/interview […]
Credibility is defined as the quality of being trusted and believed in. Truer words I can’t think of as being more critical to the success of our goal, satisfying our customer’s need for peace of mind. We are presented with a very narrow window of opportunity to establish credibility with our customers whom, oftentimes, have […]
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